Stop Guessing Your Rental Price
See exactly how your rates compare to similar homes in The Villages. Get a pricing health score, seasonal rate suggestions, and revenue projections — all based on real local market data.
The Problem
Most Villages Owners Price by Gut Feel
You picked a number when you first listed. Maybe you asked a neighbor, checked Zillow, or just guessed. But the rental market in The Villages shifts with the seasons — and what worked last January may be leaving money on the table this year.
23%
of owners underprice peak season
Snowbird demand peaks Nov-Apr but many owners keep flat rates year-round
$200+/mo
left on the table
Average revenue gap for owners who don't adjust rates seasonally
5 seasons
of rate variation
Peak, high, shoulder-high, shoulder-low, and low seasons — each with different demand
What You Get
Data-Driven Pricing, Made Simple
Market Rate Comparison
See how your rates stack up against similar homes in The Villages. Side-by-side bars show your price vs. market rate for every season — so you know exactly where you stand.
Pricing Health Score
A single 0-100 score that tells you how well your pricing strategy is working. Based on rate coverage, seasonal variation, and market competitiveness. Green means go, yellow means adjust.
Revenue Projections
Estimated annual revenue based on your current rates and typical occupancy for your property type. See what you could earn with seasonal adjustments vs. flat annual pricing.
Actionable Opportunities
Specific, plain-English tips based on your pricing data. Not generic advice — real suggestions like "Your peak season rate is 15% below market" with the dollar impact.
How It Works
Three Minutes to Better Pricing
List Your Property
Add your home to Stay The Villages with your current rates. We use your property details — bedrooms, baths, amenities — to find comparable homes in the area.
See Your Dashboard
Your Pricing Intelligence dashboard lights up automatically. See your health score, market comparison bars, and seasonal rate analysis without doing anything extra.
Act on Insights
Review the opportunities — specific tips with dollar amounts. Adjust your rates in your property settings if you agree. No pressure, no automatic changes.
What Your Dashboard Shows
Questions About Pricing Intelligence
Which plans include Pricing Intelligence?
Pricing Intelligence is available on Featured and Spotlight plans. Basic plan owners see a preview with upgrade options. All plans can see their current rates — the market comparison and suggestions require Featured or above.
Where does the market data come from?
Market rates are based on comparable properties in The Villages — similar bedroom count, property type, and location. Data is refreshed regularly and reflects actual asking rates in the local market, not national averages.
Will this automatically change my rates?
No. Pricing Intelligence is advisory only. It shows you how your rates compare and suggests adjustments, but you always have full control. Any rate changes are made by you in your property settings.
What is the Pricing Health Score?
A composite score from 0 to 100 that evaluates three things: whether you have rates set for all seasons (coverage), whether your rates vary by season like the market expects (variation), and whether your rates are competitive with comparable homes (competitiveness). 80+ is excellent, 60-79 is good, below 60 means there's room to improve.
How often is the pricing data updated?
Market comparisons are updated when you view your dashboard or when comparable properties change their rates. The data reflects the current rental landscape in The Villages — not stale or outdated national averages.
Can I see pricing for multiple properties?
Yes. If you have more than one property listed, you can switch between them on the dashboard or view an overview of all properties at once.
Ready to Price With Confidence?
List your property and see how your rates compare to the local market.
Get Started FreeAvailable on Featured & Spotlight plans. No credit card required to register.